EFFECT OF DIGITALIZATION ON CONSUMER BEHAVIOR AND MARKETING IN FINANCE RELATED SERVICES
Abstract
The article shows the result of digitalization in the financial construction within the lead regarding buyers of cash related contributions: broadening the pertinence regarding monetary necessities, broadening the autonomy regarding buyers, changing the particular kind of benefactor perform. Headings for increasing the monetary foundation's publicizing and it also had been distinguished: an realignment of mindfulness coming from photograph promoting in order to item showcasing, in addition to sped up earnings to the fantastic qualities of economic items to show off sports.
Keyword : economic market, financial organizations promoting, monetary organizations uncommon, advanced economic framework, client perform, monetary wishes, economic administrations showcasing,
This work is licensed under a Creative Commons Attribution 4.0 International License.
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