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FINANCIAL PERFORMANCE AND SUSTAINABLE DEVELOPMENT – AN ANALYTICAL STUDY ON GREEN BANKING IN INDIA

    Dr. S.C.B. Samuel Anbu Selvan, Amita Priyadarshini

Abstract

In today’s twenty first century environmental issues like global warming and climate change have become a reality. Environmental efforts therefore no longer focus on prevention but mitigation. The concept of sustainable development has gained in importance as it has been foreseen that economic growth without considering its impact on the natural environment will reduce the quality of life in the near future. Business houses have the financial resources necessary to facilitate sustainable development. Green Banking refers to every green initiative adopted by a bank either in its policy framing or in its day-to-day operations. This paper is based on secondary data. The main objectives of this study are to analyse the impact of Green Banking initiatives on Return on Equity, to analyse the impact of these initiatives on financial performance of the bank sand to understand the impact of Green Banking on sustainable. Statistical tools like multiple regression and correlation analysis have been used in order to study the impact of Green Banking initiatives on financial performance. A qualitative model of the DuPont Analysis has been used to study the impact of Green Banking initiatives on Return on Equity. The findings of this study conclude that Green Banking initiatives have a definite positive impact on the financial performance of banks, Return on Equity of banks and on sustainable development.

Keyword : Sustainable development, Green Banking, Climate Change, Corporate Sustainability

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December 29, 2022
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