SUSTAINABLE SUPPLY CHAIN STRATEGIES FOR THE INDIAN SEAFOOD INDUSTRY IN THE POST-PANDEMIC ERA
Abstract
This study investigates sustainable supply chain management strategies in the Indian seafood industry post-pandemic, employing a mixed-method approach. Likert scale surveys were conducted with 300 respondents to gauge perceptions on sustainable fishing practices, technological innovation effectiveness, and community empowerment. Findings reveal widespread recognition of the importance of sustainability and community empowerment, alongside mixed sentiments regarding technological innovation. Neutrality among respondents underscores existing uncertainties and potential skepticism. The analysis underscores the complexity of sustainability challenges in the seafood sector and emphasizes the need for holistic approaches. Key themes include sustainability, technology, and community empowerment. Insights gleaned from this study can inform industry stakeholders, policymakers, and researchers in developing comprehensive strategies to navigate post-pandemic challenges while advancing sustainability in the Indian seafood industry.
Keyword : sustainable supply chain management, Indian seafood industry, post-pandemic, perceptions, technological innovation
This work is licensed under a Creative Commons Attribution 4.0 International License.
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